Clive Welham, PhD, RPBio (Business Development and Technology Transfer) Specializes in the application of ecological models towards the development of sustainable forest management systems. He co-founded FORRx Consulting Inc. (1999), a company that focuses on forest ecosystem modeling and decision support systems. Clients include firms operating in the Canadian Oil Sands and forestry. Dr. Welham is also a Research Associate in the Department of Forest Resources Management, at the University of British Columbia, is a Registered Professional Biologist and a member of the Canadian Land Reclamation Association.


Brad Seely, PhD (Model Development and Application) Is a leading developer of multi-objective forest ecosystem management models and decision-support systems. He was a co-founder of FORRx Consulting Inc. (1999) and is a Research Associate in the Department of Forest Resources Management at the University of British Columbia. Brad has published several papers in refereed journals on the application of forest ecosystem models to evaluate long-term patterns in ecosystem carbon storage and other economic and ecological values in forest landscapes.


John Keserich, CA, CPA, BComm (Finance and Investment) Is a Chartered Accountant with 25 years of public practice experience with Price Waterhouse Coopers LLP, and most recently with BDO in Vancouver. Has extensive experience advising executive management and Boards of Directors on financial challenges and key issues facing both public and privately held organizations. John is experienced in complex corporate structures and advising on a wide range of corporate initiatives including mergers, acquisitions, divestitures, and raising capital transactions.


3GreenTree brings together a unique mix of expertise in forestry and operations management, finance, ecological science, and ecosystem modeling. We employ a novel integrated portfolio approach to evaluate optimal strategies for ecosystem asset development considering local ecosystem characteristics, market conditions, and client needs.

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